Matsya Purana 204.16

204.16

api syātsa kule'smākaṃ sarvabhāvena yo harim.
prayāyāccharaṇaṃ viṣṇuṃ deveśaṃ madhusūdanam .. 204.16 ..

Such a man undoubtedly gets the right of enjoying in every realm according to his pleasure till the end of the kalpa, and one who performs any of the above mentioned five Śrāddhas to the manes gives them satisfaction, for an infinite period. And if Śrāddhas be performed with full ceremony they obtain unbounded pleasures. The pitṛis also say that if some one of their family gives away a skin of black deer in their name or a cow big with a young one to a Brāhmaṇa versed in the Vedas, or performs Vṛiṣotsarga, i.e., sets free a bull in their name particularly a bull of white or bluish tint, or gives away gold or a cow with devotion or a piece of land or a well, a tank, or a grove or attaches himself to Viṣṇu, or gives away Dharmaśāstras to the learned Brāhmaṇas causes them unbounded satisfaction.—10-17.